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Cookie Policy

The Malco Group Cookies Policy

This website uses cookies. We use cookies to personalize content and ads, to provide social media features and to analyze our traffic. We also share information about your use of our site with our social media, advertising and analytics partners who may combine it with other information that you’ve provided to them or that they’ve collected from your use of their services.

Cookies are small text files that can be used by websites to make a user's experience more efficient.

The law states that we can store cookies on your device if they are strictly necessary for the operation of this site. For all other types of cookies we need your permission.

This site uses different types of cookies. Some cookies are placed by third party services that appear on our pages.

You can at any time change or withdraw your consent from the Cookie Declaration on our website.

Learn more about who we are, how you can contact us and how we process personal data in our Privacy Policy.

Default Cookies & Usage

Name of Cookie

Why we use it

Lifespan

FORNAX_ANONYMOUSID

(analytics)

Platform performance and analytics

2 Years

LASTVISITEDCATEGORY

Tracks last visited category to build product breadcrumbs

Tracks last visited category to build product breadcrumbs

RECENTLY_VIEWED_PRODUCTS

Keeps track of products which the user has viewed to show recently

viewed block

Doesn't

expire

SHOP_ORDER_TOKEN

Representation of the order - only seen with single page express checkout1 Day

SHOP_SESSION_TOKEN

Representation of the user session

1 Week

SHOP_TOKEN

Essential for security; used to store the customers hash after logging in & is

used for customer look up

1 Week

STORE_VISITOR

Used to track anonymous site usage

1 Day

XSRF-TOKEN OR

SF-CSRF-TOKEN*

Token to avoid cross-site request forgery, also known as

one-click attack or session riding and abbreviated as CSRF

Session

Shopper-Pref

Used to essential store shopper preferences such as currency

1 Week

tracking-preferences

Used to store shopper tracking preferences when consent manager is enabled

to help determine what type of non-essential scripts will load based on user

consent

2 Years

bc_consent

Used to determine if the shopper has consented to tracking when the

consent manager is enabled

About two years

SHOP_SESSION_ROTATION_

TOKEN OR

HOST-SHOP_SESSION_ROTA

TION_TOKEN*

Essential for security; used for cart/checkout sessions

2 Weeks

SHOP_DEVICE_TOKEN

Essential for security; used for lockouts

1 Month

athena_short_visit_id

Used to store a Visitors ID

30 Minutes



Storefront cookies are necessary for essential ecommerce purposes such as security, consent, and order processing. These cookies must remain present in order for a storefront to function properly. Additional information about how these types of cookies are generally considered strictly necessary can be found in the EU's official guidance on the E-Privacy Directive and this EU-funded GDPR guidance.

Although merchants remain ultimately responsible for managing any cookies or scripts placed on their storefront, The Malco Group makes available a cookie consent manager in the security & privacy settings of its control panel. If using The Malco Group consent manager, merchants must

ensure that any non-default storefront cookies or scripts added by or on behalf of the merchant are entered into The Malco Group scriptmanager. Merchants can prevent the default storefront cookies listed herein from collecting personally identifiable information for analytics purposes by unchecking “analytics for my business.”

*The Malco Group is currently migrating the names of these cookies. Currently either cookie may be represented on your storefront as the cookies are migrated to the new names.

Statistics (18)

Statistic cookies help website owners to understand how visitors interact with websites by collecting and reporting information anonymously.

Name

Provider

Purpose

Maximum Storage Duration

Type

__utm.gif

Google

Google Analytics Tracking Code that logs details about the visitor's browser and computer.

Session

Pixel Tracker

__utma

Google

Collects data on the number of times a user has visited the website as well as dates for the first and most recent visit. Used by Google Analytics.

2 years

HTTP Cookie

__utmb

Google

Registers a timestamp with the exact time of when the user accessed the website. Used by Google Analytics to calculate the duration of a website visit.

1 day

HTTP Cookie

__utmc

Google

Registers a timestamp with the exact time of when the user leaves the website. Used by Google Analytics to calculate the duration of a website visit.

Session

HTTP Cookie

__utmt

Google

Used to throttle the speed of requests to the server.

1 day

HTTP Cookie

__utmv

Google

Saves user-defined tracking parameters for use in Google Analytics.

Session

HTTP Cookie

__utmz

Google

Collects data on where the user came from, what search engine was used, what link was clicked and what search term was used. Used by Google Analytics.

6 months

HTTP Cookie

_hjSession_#

Hotjar

Collects statistics on the visitor's visits to the website, such as the number of visits, average time spent on the website and what pages have been read.

1 day

HTTP Cookie

_hjSessionUser_#

Hotjar

Collects statistics on the visitor's visits to the website, such as the number of visits, average time spent on the website and what pages have been read.

1 year

HTTP Cookie

_hjTLDTest

Hotjar

Registers statistical data on users' behaviour on the website. Used for internal analytics by the website operator.

Session

HTTP Cookie

_omappvp

OptinMonster

This cookie is used to determine if the visitor has visited the website before, or if it is a new visitor on the website.

11 years

HTTP Cookie

_omappvs

OptinMonster

This cookie is used to determine if the visitor has visited the website before, or if it is a new visitor on the website.

1 day

HTTP Cookie

hjActiveViewportIds

Hotjar

This cookie contains an ID string on the current session. This contains non-personal information on what subpages the visitor enters – this information is used to optimize the visitor's experience.

Persistent

HTML Local Storage

hjViewportId

Hotjar

Saves the user's screen size in order to adjust the size of images on the website.

Session

HTML Local Storage

omLastSeen

OptinMonster

This cookie is used to determine if the visitor has visited the website before, or if it is a new visitor on the website.

Persistent

HTML Local Storage

omSessionPageviews

OptinMonster

This cookie is used to identify the frequency of visits and how long the visitor is on the website. The cookie is also used to determine how many and which subpages the visitor visits on a website – this information can be used by the website to optimize the domain and its subpages.

Session

HTML Local Storage

omSessionStart

OptinMonster

Sets a timestamp for when the visitor entered the website. This is used for analytical purposes on the website.

Session

HTML Local Storage

omVisitsFirst

OptinMonster

This cookie is used to count how many times a website has been visited by different visitors - this is done by assigning the visitor an ID, so the visitor does not get registered twice.

Persistent

HTML Local Storage



Marketing (51)

Marketing cookies are used to track visitors across websites. The intention is to display ads that are relevant and engaging for the individual user and thereby more valuable for publishers and third party advertisers.

Name

Provider

Purpose

Maximum Storage Duration

Type

#-#

YouTube

Used to track user’s interaction with embedded content.

Session

HTML Local Storage

__Secure-ROLLOUT_TOKEN

YouTube

Used to track user’s interaction with embedded content.

180 days

HTTP Cookie

__Secure-YEC

YouTube

Stores the user's video player preferences using embedded YouTube video

Session

HTTP Cookie

__Secure-YNID

YouTube

Pending

180 days

HTTP Cookie

__tea_cache_first_#

sf16-website-login.neutral.ttwstatic.com

Used by the social networking service, TikTok, for tracking the use of embedded services.

Persistent

HTML Local Storage

__tea_cache_tokens_#

sf16-website-login.neutral.ttwstatic.com

Pending

Persistent

HTML Local Storage

__tea_sdk_ab_version_#

sf16-website-login.neutral.ttwstatic.com

Collects data on visitors' preferences and behaviour on the website - This information is used make content and advertisement more relevant to the specific visitor.

Persistent

HTML Local Storage

__tea_session_id_#

sf16-website-login.neutral.ttwstatic.com

Used by the social networking service, TikTok, for tracking the use of embedded services.

Session

HTML Local Storage

__tt_embed__mounting

TikTok

Registers data on the performance of the website’s embedded video-content.

Session

HTML Local Storage

__tt_embed__storage_test

TikTok

Registers data on the performance of the website’s embedded video-content.

Session

HTML Local Storage

_fbp

Meta Platforms, Inc.

Used by Facebook to deliver a series of advertisement products such as real time bidding from third party advertisers.

3 months

HTTP Cookie

_ga

Google

Used to send data to Google Analytics about the visitor's device and behavior. Tracks the visitor across devices and marketing channels.

2 years

HTTP Cookie

_ga_#

Google

Used to send data to Google Analytics about the visitor's device and behavior. Tracks the visitor across devices and marketing channels.

2 years

HTTP Cookie

_gcl_au

Google

Used by Google AdSense for experimenting with advertisement efficiency across websites using their services.

3 months

HTTP Cookie

_gcl_ls

Google

Tracks the conversion rate between the user and the advertisement banners on the website - This serves to optimise the relevance of the advertisements on the website.

Persistent

HTML Local Storage

ELOQUA

malcotools.com

Registers a unique ID that identifies the user's device upon return visits. Used for auto-populating forms and to validate if a certain contact is registered to an email group.

13 months

HTTP Cookie

HYBRID_SLARDAR_WEBtiktok_pns_web_runtime

sf16-website-login.neutral.ttwstatic.com

Used by the social networking service, TikTok, for tracking the use of embedded services.

Persistent

HTML Local Storage

iU5q-!O9@$

YouTube

Registers a unique ID to keep statistics of what videos from YouTube the user has seen.

Session

HTML Local Storage

LAST_RESULT_ENTRY_KEY

YouTube

Used to track user’s interaction with embedded content.

Session

HTTP Cookie

lastExternalReferrer

Meta Platforms, Inc.

Detects how the user reached the website by registering their last URL-address.

Persistent

HTML Local Storage

lastExternalReferrerTime

Meta Platforms, Inc.

Detects how the user reached the website by registering their last URL-address.

Persistent

HTML Local Storage

log/error

Meta Platforms, Inc.

Used to detect and log potential tracking errors.

Session

Pixel Tracker

LogsDatabaseV2:V#||LogsRequestsStore

YouTube

Used to track user’s interaction with embedded content.

Persistent

IndexedDB

msToken

sf16-website-login.neutral.ttwstatic.com

Used by the social networking service, TikTok, for tracking the use of embedded services.

Session

HTML Local Storage

msToken [x2]

tiktokw.eu
sf16-website-login.neutral.ttwstatic.com

Collects information on user behaviour on multiple websites. This information is used in order to optimize the relevance of advertisement on the website.

10 days

HTTP Cookie

NID

Google

Registers a unique ID that identifies a returning user's device. The ID is used for targeted ads.

6 months

HTTP Cookie

omFoldersSeen

OptinMonster

Used in context with the website’s pop-up questionnaires and messengering. The data is used for statistical or marketing purposes.

Persistent

HTML Local Storage

pagead/1p-user-list/#

Google

Tracks if the user has shown interest in specific products or events across multiple websites and detects how the user navigates between sites. This is used for measurement of advertisement efforts and facilitates payment of referral-fees between websites.

Session

Pixel Tracker

ps-location

cdn.pricespider.com

Used to track visitors on multiple websites, in order to present relevant advertisement based on the visitor's preferences.

30 days

HTTP Cookie

ps-uid

cdn.pricespider.com

Used to track visitors on multiple websites, in order to present relevant advertisement based on the visitor's preferences.

Session

HTTP Cookie

PUMBAA_FREQ

sf16-website-login.neutral.ttwstatic.com

Used by the social networking service, TikTok, for tracking the use of embedded services.

Persistent

HTML Local Storage

remote_sid

YouTube

Necessary for the implementation and functionality of YouTube video-content on the website.

Session

HTTP Cookie

ServiceWorkerLogsDatabase#SWHealthLog

YouTube

Necessary for the implementation and functionality of YouTube video-content on the website.

Persistent

IndexedDB

SLARDARtiktok_web_embed

sf16-website-login.neutral.ttwstatic.com

Used by the social networking service, TikTok, for tracking the use of embedded services.

Persistent

HTML Local Storage

TESTCOOKIESENABLED

YouTube

Used to track user’s interaction with embedded content.

1 day

HTTP Cookie

topicsLastReferenceTime

Meta Platforms, Inc.

Collects data on the user across websites - This data is used to make advertisement more relevant.

Persistent

HTML Local Storage

ttwid

TikTok

Used by the social networking service, TikTok, for tracking the use of embedded services.

1 year

HTTP Cookie

VISITOR_INFO1_LIVE

YouTube

Tries to estimate the users' bandwidth on pages with integrated YouTube videos.

180 days

HTTP Cookie

xmsi

sf16-website-login.neutral.ttwstatic.com

Used by the social networking service, TikTok, for tracking the use of embedded services.

Persistent

HTML Local Storage

xmst

sf16-website-login.neutral.ttwstatic.com

Used by the social networking service, TikTok, for tracking the use of embedded services.

Persistent

HTML Local Storage

YSC

YouTube

Registers a unique ID to keep statistics of what videos from YouTube the user has seen.

Session

HTTP Cookie

ytidb::LAST_RESULT_ENTRY_KEY

YouTube

Used to track user’s interaction with embedded content.

Persistent

HTML Local Storage

YtIdbMeta#databases

YouTube

Used to track user’s interaction with embedded content.

Persistent

IndexedDB

yt-remote-cast-available

YouTube

Stores the user's video player preferences using embedded YouTube video

Session

HTML Local Storage

yt-remote-cast-installed

YouTube

Stores the user's video player preferences using embedded YouTube video

Session

HTML Local Storage

yt-remote-connected-devices

YouTube

Stores the user's video player preferences using embedded YouTube video

Persistent

HTML Local Storage

yt-remote-device-id

YouTube

Stores the user's video player preferences using embedded YouTube video

Persistent

HTML Local Storage

yt-remote-fast-check-period

YouTube

Stores the user's video player preferences using embedded YouTube video

Session

HTML Local Storage

yt-remote-session-app

YouTube

Stores the user's video player preferences using embedded YouTube video

Session

HTML Local Storage

yt-remote-session-name

YouTube

Stores the user's video player preferences using embedded YouTube video

Session

HTML Local Storage



Unclassified (2)

Unclassified cookies are cookies that we are in the process of classifying, together with the providers of individual cookies.

Name

Provider

Purpose

Maximum Storage Duration

Type

malcouser

www.malcotools.com

Pending

Session

HTTP Cookie

omSeen-#

OptinMonster

Pending

5 days

HTTP Cookie



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